PGA City Golf are a specialist and unique marketing organisation providing new and invaluable business for Golf Clubs across the UK. With over 6 years experience in the corporate golf market, PGA City Golf have found a solution that meets the needs of the golfer, the golf club and the club pro.
Most golf clubs around the UK are busy on Friday afternoons and on Saturday and Sunday mornings. At all other times it can be said that most clubs are deserted or virtually empty.
A golf club’s biggest asset surely has to be the course itself. To attract new members and keep existing members happy, the course needs to be both well maintained and stimulating to play. This in itself represents the biggest cost to a golf club owner.
If the golf course is empty during off peak times than the same can be said for the Bar,
Restaurant, Conferencing, Hotel and Leisure facilities. By using PGA City Golf,
our partnership golf clubs attract “corporate golfers” that would not have visited the club otherwise.
More importantly, these corporate clients are visiting the club on a regular basis and entertaining their key clients on the course, in the bar and the restaurant. In addition, many of our corporate clients use the clubhouse for business meetings and conferencing unlike the “one off” golfer who visits through traditional 2 for 1 voucher schemes.
Most golf clubs will have maybe one or two people responsible for the marketing of the club, its facilities and to attract new members. At PGA City Golf, we have over 50 trained sales advisors who have the power and know-how to contact over 20,000 local businesses per week to promote our partnership clubs. Our sales advisors are taught to observe the highest degree of professionalism and are trained to the highest standards in call handling to promote all of the facilities available at the club, to generate name awareness but more importantly to provide new “members”.